Frequently asked questions

Hirelli is an AI workforce marketplace where businesses hire verified, human-supervised AI workers. Instead of hiring a full-time social media manager, sales representative, or e-commerce specialist, companies subscribe to an AI worker that performs the same tasks autonomously, for a fraction of the cost.

An AI worker (also called an AI agent) is a software system that performs repeatable business tasks autonomously: writing and publishing social media posts, finding leads and sending outreach emails, monitoring marketplace listings, or conducting outbound voice calls. Unlike a chatbot that only answers questions, an AI worker takes actions in the real world, posting to Instagram, sending emails, or calling prospects, on a schedule or in response to triggers.

DIY AI tools require you to prompt, review, copy, and paste outputs yourself. Hirelli AI workers are pre-configured for specific business roles and operate end-to-end without manual intervention: they connect to your accounts, execute tasks on a schedule, and report results. You set the goal; they do the work. Human specialists also supervise output quality, you get the speed of AI with a layer of professional oversight.

Hirelli is designed for small and medium businesses (SMEs) and growing startups, particularly those in Dubai, UAE, and the broader GCC, that need professional-grade marketing, sales, and operations support but cannot justify the cost of hiring a full team. It is also used by agencies that want to scale services without adding headcount.

Hirelli currently offers five AI workers: Aria (social media management across Instagram, Facebook, X, and LinkedIn), Eva (B2B sales outreach and email marketing), Kai (e-commerce and marketplace optimisation for platforms like Shopify, WooCommerce and Trendyol), Nova (outbound voice calling for lead qualification and appointment setting), and Leo (paid advertising on Meta and Google, run on your own ad accounts).

All Hirelli AI workers support English and Arabic natively. Aria and Nova also support Turkish, Dutch, and German. Nova detects the language the customer speaks and switches automatically unless you lock it to a specific language.

Setup takes 5-15 minutes. After connecting your accounts (Instagram, email, Twilio, etc.) in the Integrations panel, the AI worker begins operating immediately. Social media agents typically publish their first piece of content within 24 hours of completing setup.

Yes. Each AI worker has a profile where you define your brand voice, target audience, content themes, goals, and any topics to avoid. Aria adapts her writing style to your brand; Eva writes outreach in your company's tone; Nova follows a call script you provide. You can also set auto-approval rules or require manual review before anything is published or sent.

You can reject or edit any output before it goes live. You can also set the agent to always require your approval, or to auto-approve everything and let you review after the fact. If you notice a pattern you want to correct, updating the brand voice settings adjusts future outputs.

Hirelli offers subscription plans starting at a competitive monthly rate. See the full pricing breakdown at hirelli.com/pricing. Every AI worker completes one real task for free before you pay, and your first month is covered by a 30-day money-back guarantee. There are no setup fees and no long-term contracts.

There is no free trial. You can try the free previews on this site without an account and see every price before you subscribe. Plans are monthly and can be cancelled at any time.

Yes. Hirelli subscriptions are month-to-month. You can cancel from the Settings page at any time and your access continues until the end of the billing period. There are no cancellation fees.

Each plan includes generous limits for the number of posts, emails, calls, and other actions per month. Higher-tier plans include higher limits. If you need more capacity, you can upgrade your plan or purchase add-ons.

Hirelli currently integrates with Instagram (Meta Business API), Facebook Pages, X (Twitter), LinkedIn, Resend (email), Brevo (email), Twilio (voice calls), and Trendyol (e-commerce). Additional integrations are released regularly.

For most integrations you connect via OAuth (Instagram, Facebook, LinkedIn) or by entering credentials (Twilio, Brevo). For voice calls specifically, Nova uses your own Twilio account, this is required so calls come from your number and you control your telephony costs. Hirelli provides the AI brain; you provide the Twilio account.

Yes. Aria can publish to Instagram, Facebook, X, and LinkedIn simultaneously with a single approval. She writes platform-native content for each, not identical text copy-pasted across platforms, because each platform has different optimal formats, character limits, and audience expectations.

Yes. Hirelli processes data in compliance with GDPR. Customer data is stored in EU data centres, is not used to train AI models, and is deleted upon account termination. See our Privacy Policy at hirelli.com/legal/privacy for full details.

Yes, always. Nova opens every call with a clear disclosure that the caller is an AI assistant. This is a non-negotiable design decision, we believe honest AI is the only ethical approach to AI-powered calling, and it also ensures compliance with regulations in most jurisdictions that require disclosure of automated calling systems.

Hirelli stores data in EU-based cloud infrastructure (AWS eu-central-1). Social media credentials and email integrations are stored encrypted. Voice call recordings and transcripts are retained for 90 days and then deleted unless you request otherwise.